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Internet business technology forevery business professional.What every business professional needs to know about Internet technologyClear, nontechnical explanations: hardware, software, infrastructure, and moreThe importance of Internet business even after the dot-com crash Today, every executive and business professional must understand Internet technology well enough to ask the right questions, set the right expectations, and make the best possible decisions--especially after the dot-com implosion. The Essential Guide to Internet Business Technology gives executives, managers, and other nontechnical professionals a complete, up-to-the-minute primer on today's most important Internet technologies--and their business implications. From Internet architecture to e-business marketing, this book delivers current insight and expert advice you can act upon. Current Internet hardware and software technologies and their implications Web content development and design: what you must know to build effective business sitesNew opportunities made possible by XML and XML-related technologiesInternet business models and marketing: lessons of the dot-com crashInternet security: protecting your data, applications, and customersRelational databases, data warehouses, and data miningMicrosoft(r) .NET versus Linux(r), Java(tm), and the open source movement Selecting a Web hosting service, last-mile connection, and application service providerWeb services, SOAP, middleware, enterprise application integration, and B2B integration Whether you're a manager, consultant, sales, marketing or PR professional, investor, or student, you need to understand the technologies that will drive the next Internetbusiness revolution. Now, one book illuminates them all: "The Essential Guide to Internet Business Technology.

The Web Site Graphics series is a rich collection of successful Web site design work selected by designers for designers. Each book in the series focuses on an important and fresh area of interest for Web site designers and an important facet of graphic design on-line. Created for Web professionals and designers new to the Web, this series offers inspiration through four-color reproductions of each Web site as well as informative text on the design process and tools used to achieve the final design.

USWeb - USWeb is an Internet marketing company based in Aliso Viejo, California. Originally founded as a Web design company, it expanded during the dot-com boom into consulting and marketing.

Internet marketing - Internet marketing is the use of the Internet to advertise and sell goods and services. Internet Marketing includes pay per click advertising, banner ads, e-mail marketing, search engine marketing (including search engine optimization), blog marketing, and article marketing.

Web design - Web design is the design of web pages, websites and web applications. The term also refers to web-based Graphical user interface design using images, CSS and one of the HTML standards.

IgnitionWeb - IgnitionWeb is the easy-to-use Internet Marketing Platform that empowers businesses to Inform, Promote and Transact online. IgnitionWeb Internet Marketing solutions enable businesses to operate efficiently and effectively over the Web to increase return on relationships, while reducing operational expenses and personnel costs.

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